Lindsey Gates-Markel
Lindsey leads content strategy at Pixo, working with teams of clients, designers, and developers to explore the space between what exists and what is possible. She loves dumb questions and metadata.
For more, keep up with Lindsey at lindseygatesmarkel.com.
Presentations
UX Camp Winter 2021
Think Like a Developer to Design Better Structured Content
If you work on websites from the ground up, you know the pain of seeing your best-laid content plans go awry. Hasty help text, mysterious CMS constraints, and unclear user stories can turn even the sharpest strategy into a sad site.
When you plan structured content with the mindset of a developer, you can avoid more confusing pitfalls from the get-go. Time will be saved, and you’ll ensure developers can use your work, and plan richer content, empowered with a clear understanding of what’s possible.
In this session, you’ll learn:
- Why to put on your “data glasses” when planning content
- How to write user stories that resonate with an end-to-end team
- How to turn content needs into a clear UI for content authors
