Leadership By Design 2022

Learn design leadership from the experts at Leadership by Design 2022.

Leadership By Design 2022 is an online 2-day conference focused on all aspects of design leadership.

On Thursday & Friday, September 29th & 30th, from where ever you are. We’ll have 2 days of stellar keynotes and focused design leadership presentations with thoughtful Q&A that allow you to gain a lot of insightful learning. In addition, each day has an uplifting interstitial that is sure to be refreshing and reinvigorating after deep content sessions.

We continue to provide a stage with inclusive continuing education that is great for our community. Don’t miss out–join us and expand your User Experience horizons–and don’t worry: we record the sessions so you can revisit them later.

And we’ve got swag! We’ve partnered with Nerditees (again) to bring you some cool UX-themed gear. We’ve got stylish black Next Level T-shirts that state the truth: Simple is Beautiful ($15).

 

Each swag item purchased adds to our pool of “Need 1, Take 1” passes that are available to anyone who has a need–no questions asked.

Event Details
Tickets
$15
Early Bird Ticket

Only 20 tickets at this price!

$25
General Admission

Only $25! An outstanding bargain!

Free
Pay What You Can

Any contribution is appreciated.

Free
Need 1, Take 1

For anyone with a need. Please join!

Speakers
Wendy Johansson
Wendy Johansson
Co-Founder & Chief Product Experience Officer
Misalud Health
Wendy Johansson is a founder, entrepreneur, and Product Experience leader who has spent her career building equitable teams and products in tech.
Mags Hanley
Mags Hanley
Digital Management Coach, Mentor, & Teacher
Indepedent
Mags Hanley is a career and executive coach for UX designers. Using her over 25 years as a Designer and UX Leader, she works with designers at all stages of their careers.
Wil Reynolds
Wil Reynolds
Founder & VP of Innovation
Seer Interactive
Wil has been helping Fortune 500 companies develop brand marketing strategies since 1999. As Seer’s Vice President of Innovation, Wil develops strategies and innovations to help clients build traffic and make money.
Anne Hjortshøj
Anne Hjortshøj
Senior Director of User Experience
CarGurus
Anne Hjortshoj is a product design leader with an accidental specialty in spinning up new teams. During her 20+ year career, she’s successfully led design and product teams in industries as disparate as automotive, cybersecurity, online education, financial services, politics, and advertising.
Brad Nunnally
Brad Nunnally
Senior Director of User Experience
IntelliBridge
Brad Nunnally is the Senior Director of User Experience at Intellibridge and a co-author of “Designing The Conversation: Techniques for Successful Facilitation” for New Riders (Voices That Matter) and “UX Research: Practical Techniques for Designing Better Products” for O’Reilly Media.
Liya James
Liya James
Author & Co-Founder
The Center for Deep Self Design
Liya is co-founder of The Center for Deep Self Design. She joined the Center as it was re-incarnating post-pandemic, bringing a welcome set of insight and expertise that is harmonious and complementary to the mission.
Natalie M. Dunbar
Natalie M. Dunbar
Author & Senior UX Content Strategy Manager
Walmart
Natalie Marie Dunbar is a UX-focused content strategist with a unique blend of skills as a journalist, content writer, and user researcher
Emily Haines Lloyd
Emily Haines Lloyd
Writer & Pep Talker
Independent
A copywriter, magazine contributor, and novelist—Emily Haines Lloyd has been telling stories her entire life.
Carol J. Smith
Carol J. Smith
Senior Research Scientist, Human-Machine Interaction
Carnegie Mellon University
Carol Smith has been has been improving the human experience across industries for 20 years and working to improve AI systems since 2015.
Christian Lane
Christian Lane
Musician and Music Producer
Independent
Marc leads content strategy, content design and copywriting at U.Group. His team cuts through the cruft to drive action and simplify services.
Low-cost, high-quality events for the User Experience community.
Chicago Camps
Event Producer
Chicago Camps
Chicago Camps, LLC was formed and founded with the intention of bringing high-value, low-cost events to the User Experience community.
Schedule

We'll open the doors a little early and let folks in. Sometimes, we have surprises, sometimes, we play music, sometimes it's a little quiet. Get there a little early to be ready for kick-off!

Announcements and gratitude, schedule for the day, and general information about the event.

Emerging technologies such as automated vacuums and smart refrigerators are becoming more common in homes, and we all find ourselves conversing regularly with chatbots (whether we want to or not!). As these systems augment humans at work and at play, design teams are challenged with managing the complexity of the interactions, and need to ensure that humans are kept safe and in control. Unfortunately, ethical statements such as “do no harm” are simplistic and unhelpful when designing complex interactions.

Carol will introduce practical approaches that integrate ethical design principles; engage teams in speculative work to proactively identify bias and harms; and help you and your team to focus on supporting users in gaining calibrated trust of these new systems. Strong leadership and facilitation skills are needed to guide teams through these often uncomfortable discussions. Be prepared to guide your team successfully through this important work.

Congratulations! You’ve accepted a job where you’ll have the great privilege of leading design at a company the way you’d like to lead it, by building a team the way you’d like to build it… for a company that has never worked with designers.

During this talk, I’ll share the lessons I’ve learned from my experience during the last decade of building three teams at three very different organizations. I’ll describe what to expect as far as ups and downs of the challenge you’ve just accepted, and will provide a playbook to help you and your team find success. Additionally, I’ll provide tips to help you select the right company to join in the first place.

Christian Lane will perform an acoustic set curated for Leadership By Design.

As technology increasingly becomes a conduit for meeting our basic needs—from finding love or taking care of our health to buying groceries and booking travel—it is becoming clear that technology is no longer neutral. How the technology works can be either a force that perpetuates cycles of exclusion and inequity, or it can carry the torch of equity and inclusion.

In this presentation, Liya will discuss living up to our mission as “user advocates” for all of our users, no matter their race, gender identity, age, or socioeconomic background. She will also explore strategies to embed inclusive mindsets into the design process and help organizations realize the full potential of human-centered design.

An engaging Q&A session with Wil to learn his thoughts about leadership, supporting teams, and doing good as a human.

We'll open the doors a little early and let folks in. Sometimes, we have surprises, sometimes, we play music, sometimes it's a little quiet. Get there a little early to be ready for kick-off!

Announcements and gratitude, schedule for the day, and general information about the event.

Designers are in-demand more than ever and we need to be equitable and creative in how we solve our hiring challenges. Learn how Wendy built inclusive entry level design programs with Amazon’s UX Apprenticeship, Publicis’ Early Careers, and at early stage startups—and how you can build the next generation of equitable design teams.

The goal of yoga accessibility is to create physical practice spaces and experiences that are safe, diverse, equitable, and inclusive for all. But for some, such as those in larger or differently abled bodies, or those in marginalized communities, access to the foundational practices of yoga—breathwork, meditation, and asana—remains out of reach.

And so it is with digital spaces.

The work we do in digital information spaces is key to bringing digital experiences to life. How might we apply lessons learned from yoga accessibility to create safe digital spaces that are open to a diverse population, and that are equitable and inclusive for all?

In this session, we will cover:

Holding space: Refocus your listening to identify and become present with a diverse user base.
Inquiry: Ask three simple questions to help zero in on user needs, and to facilitate information wayfinding.
Sequencing: Use structure and flow to build engaging experiences.
Variations: Learn how modifications and variations invite belonging and prevent “othering.”
Non-attachment: Release preconceived notions, prejudgement, and biases to move beyond diversity to normalization.
This talk will appeal to UX practitioners seeking creative ways to incorporate accessibility, diversity, equity, and inclusion in a unique and relatable way.

Emily did a select poetry reading, including a specially-created poem just for the event.

One of the biggest challenges to retaining employees is the lack of value or growth they perceive in their current position. To solve this, design leaders need to provide a clear understanding and path for career advancement that is based on outcomes and objective skills. This means designing a system centered around a growth based mindset which:

1. Defines job descriptions that are skill and outcome based rather than based on subjective qualifications
2. Establishes a Career Progression Framework with team roles aligned around defined outcomes and professional growth based on individual needs and learning styles.

Pairing these two concepts together helps leaders that manage teams large or small, made up of specialist or generalists, or teams that are just getting started or have been established for some time. In the ever changing world of employee retention and workplace dynamics, design leaders can help position your teams for future growth and meet your designers where they are at to better layout what kind of future they want.

You’ve been promoted, you have the role you’ve been working towards for the last 2-5 years in design leadership. Now, what do you do?

Mags Hanley will take you through the four main decisions to establish your ‘right’ design leadership; your leadership style, the most effective projects to focus on, recruitment, and strategic relationships.

Tickets
$15
Early Bird Ticket

Only 20 tickets at this price!

$25
General Admission

Only $25! An outstanding bargain!

Free
Pay What You Can

Any contribution is appreciated.

Free
Need 1, Take 1

For anyone with a need. Please join!

Leadership By Design 2022 Videos

Links to Videos here!
Links to Videos here!
Links to Videos here!
Links to Videos here!
Links to Videos here!

Event Details
Sponsors
April 2024
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