Author, Speaker, Filmmaker
David Dylan Thomas, LLC
David Dylan Thomas, author of Design for Cognitive Bias, creator and host of The Cognitive Bias Podcast, and a twenty-year practitioner of content strategy and UX, has consulted major clients in entertainment, healthcare, publishing, finance, and retail.
Leadership By Design 2021
Design for Cognitive Bias: Using Mental Shortcuts for Good Instead of Evil
Users’ minds take shortcuts to get through the day. Usually they’re harmless. Even helpful. But what happens when they’re not? In this talk I’ll use real-world examples to identify some particularly harmful biases that frequently lead users to make bad decisions. I’ll then talk about some content strategy and design choices we can use in our apps, designs, and platforms to redirect or eliminate the impact of those biases. Finally, I’ll explore our own biases as designers and some methods to prevent our own blind spots from hurting users.
Expired
$25
Learn design leadership from the experts at Leadership by Design 2021. Leadership By Design 2021 is an online 2-day conference focused on all aspects of design leadership. On Thursday & Friday, August 12th & 13th, from where ever you are....
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