Chief Behavioral Officer
Lirio
Amy Bucher, Ph.D., is Chief Behavioral Officer at Lirio, where she designs AI-powered behavior change journeys to drive better personal and population health.
UX Camp Fall 2023
Designing for Behavior Change: Using Psychological Frameworks to Design Engaging and Effective Experiences
Digital apps and experiences can support people in making all kinds of positive behavior changes, but in order to do that, they have to be both engaging and effective. That means designers need to focus on creating something compelling that addresses the reasons why people struggle to achieve their goals. Behavior science offers several frameworks that can layer onto a design process to create products that are not just engaging to use, but actually help people perform the behaviors that lead to better outcomes for health, wealth, and happiness. Learn about best practices from COM-B, the self-determination theory of motivation, and behavioral economics to help you design for lasting behavior change.
Expired
$13.50
Boost Your UX Super Powers at UX Camp Fall on Saturday, November 4th at 10am CDT! And it happens from where ever you are—we’re serving up 2 awesome keynotes that bookend up to 4 really great presentations! This is a 1-day conference...
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