Leadership By Design 2023
The UX & Cognitive Science Behind Engaging Games
User experience (UX) is still a very new mindset to the video game industry, and has specific challenges considering that games need to be fun and engaging. As former director of UX at Epic Games and 15-year+ veteran in the game industry, Celia Hodent will explain her UX framework, which was used on Fortnite. More specifically, after explaining the main brain limitations to take into account when designing a game, the talk will break down game UX in two main pillars: usability and “engage-ability”, offering a list of ingredients for game developers to create their own successful game recipe. It will also touch on the ethical considerations to have when designing for engagement.